The Founders Council provides direction to the mission and direction for the
DigitalMarketingOne community. Council members are (in alphabetical order):
Ted Boyd is CEO and Partner at digital marketing agency 58Ninety Inc., where he has created interactive marketing strategies and solutions for a variety of Fortune 500 clients. He has 25 years marketing and sales experience, including 16 years in digital marketing. Ted is the founding President of the Interactive Advertising Bureau of Canada and currently sits on the Board of CBC/Radio-Canada and the Audit Bureau of Circulations where serves as chair of its Canadian Digital Advisory Committee.
Scott Brinker is the president & CTO of
ion interactive, a leading provider of post-click marketing software and services. He writes the
Conversion Science column on
Search Engine Land and frequently speaks at industry events such as
SMX,
Pubcon and
Search Insider Summit. He chairs the marketing track at the
Semantic Technology Conference. He also writes a blog on marketing technology,
Chief Marketing Technologist.
Brian Carroll is CEO of InTouch Inc., and author of the popular book,
Lead Generation for the Complex Sale (McGraw-Hill). Brian is a popular speaker and leading expert in lead generation. He’s profiled and regularly quoted in numerous publications. His acclaimed B2B Lead Generation Blog (
blog.startwithalead.com) is read by thousands each week.
Jep Castelein is a long-time marketer, a thought leader in the area of lead management and principal of LeadSloth. He helps mid-size technology companies find untapped revenue in their marketing databases. Jep has developed the 7-step methodology that is guaranteed to uncover new sales opportunities within 3 months or his services are free.
Kim Dushinski is the President of
Mobile Marketing Profits, a marketing firm that helps local businesses use mobile marketing to get more customers. Her company helps people start their own mobile marketing business and become mobile marketing entrepreneurs. She is the author of
The Mobile Marketing Handbook.
Naras Eechambadi is the General Manager of
Quaero, a CSG solution. Quaero delivers multi-channel marketing solutions that help companies build long-lasting customer relationships and maximize return on investment. Eechambadi was the winner of the American Business Award for Marketing Executive of the Year in 29 and is the author of
High Performance Marketing: Bringing Method to the Madness of Marketing (Kaplan Professional Press, 25).
Eric Enge is a partner at Stone Temple Consulting (STC), which has been providing SEO Consulting services for over 5 years. STC has worked with a wide range of clients, ranging from small silicon valley start-ups, to Fortune 25 companies. Eric is also co-author of
The Art of SEO book.
Jim Lenskold, international speaker and recognized marketing expert, is President of Lenskold Group and author of Marketing ROI, The Path to Campaign, Customer and Corporate Profitability (McGraw Hill). Jim has published articles and presented internationally on the topics of marketing ROI, marketing strategies and business growth strategies.
I am the founder and President of
Direct Impact Marketing, a provider of on-demand inside sales, telesales enablement tools and direct marketing services. Prior to stepping out as an entrepreneur, I held a number of marketing positions at Dell, IBM, Reckitt Benckiser and Loblaw Companies.
Thomas Manning is a partner with
Ninah Consulting, a firm that quantifies and helps to increase marketing effectiveness and profitable business growth with the analytical rigor of a modeling house to address company issues, produce robust models and deliver relevant insights with actionable recommendations.
Jeremy spends lots of time thinking about how agencies can grow in the new customer-powered world we live in. Strategy, focus, and digital expertise are a few important watchwords. Agencies that can check those boxes are on their way. But it's probably not enough.
In this world there are two types of people. Farmers and hunters. There are many of the former and very few of the latter. But without a great hunter no agency, however smart, will grow. Jeremy helps agencies put all the pieces and right people together. Call him at 586-945 1423.
Laura Patterson is president and co-founder of
VisionEdge Marketing, which specializes in enabling organizations to leverage data and analytics to facilitate marketing accountability and operations, measure and improve marketing performance, develop dashboards, and enhance marketing and sales alignment. Laura is a frequent speaker and author of three books including
Metrics in Action: Creating a Performance Driven Marketing Organization (Racom, 29).
David Raab is a consultant specializing in marketing technology and analysis. Clients have included major firms in financial services, retail, communications, and other industries. His
B2B Marketing Automation Vendor Selection Tool provides detailed information and guidance to buyers of marketing systems. Mr. Raab has written hundreds of articles for DM Review, DM News and other industry publications. Many of these are available without charge at
www.archive.raabassociatesinc.com.
Christopher Ryan is CEO of Fusion Marketing Partners, a
B2B marketing and sales strategy consulting firm. Chris has 25 years of marketing, technology, and senior management experience, and is a widely known expert in
business-to-business marketing, sales strategy, systems, and processes. As both a marketing executive and services provider, Chris has created and executed numerous programs that build market awareness, drive lead generation and increase revenue.
Alan See is CMO and Vice President at MindLeaders. His background also includes time as an associate faculty member at the University of Phoenix where he facilitated courses in Marketing and Management Theory. He holds a bachelor of arts in business and an MBA from Abilene Christian University.
Steve Woods, Eloqua's chief technology officer, cofounded the company in 1999. With years of experience in software architecture, engineering and strategy, Woods is responsible for defining the technology vision at the core of Eloqua's solutions. Earlier, he worked in corporate strategy at Bain & Company and engineering at Celestica.
Tony Zambito is Founder and Principal of the buyer research and strategy firm
Buyerology℠. He is the originator of the buyer persona research methodology as well as Business Buyergraphics™ that are widely used to make informed decisions from buyer insights. Tony also served in the role of Vice President in Sales and Marketing capacities for TRW, Knight-Ridder, and Compaq (HP). He holds a B.S. in Business and an M.B.A. in Marketing Management. Read Tony’s blog Buyerology Now for insightful commentary on changing buyer behavior.
Print
Email
Conversational Marketing Technology
